MERINO + Co. Masterbrand Campagin 2018
       
     
Marino & Co4579_MERINO&CO_MASTERBRAND_FINAL_1 web.jpg
       
     
Marino & Co5663_MERINO&CO_MASTERBRAND_FINAL_1 web.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL__L3A3367_ web bw.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_Marino & Co4086_web.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_026A0082_ web.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_Marino & Co5235_ WEB.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_Marino & Co4639_ web.jpg
       
     
Marino & Co6271_final_bw.jpg
       
     
Byron Arts Magazine
       
     
NELL_BAM_APR18__L3A7132_FINAL_.jpg
       
     
NELL_BAM_APR18__L3A7283_FINAL_.jpg
       
     
NELL_BAM_APR18__L3A7364_FINAL_.jpg
       
     
LoFi - Luxe
       
     
STM02JUL17MAN1STA018_1.jpg
       
     
STM_LOFiLuxe_2017_5422_LO-FI LUXE_.jpg
       
     
STM_LOFiLuxe_2017_7020_FINAL_aB.jpg
       
     
STM_LOFiLuxe_2017_7303_FINAL_ 1a.jpg
       
     
STM_LOFiLuxe_2017_7370_LO-FI LUXE_.jpg
       
     
STM_LOFiLuxe_2017_6319_FINAL_a.jpg
       
     
STM_LOFiLuxe_2017_6966_FINAL_a.jpg
       
     
STM_LOFiLuxe_2017_5595_LO-FI LUXE_a.jpg
       
     
STM_LOFiLuxe_2017_6836_LO-FI LUXE_.jpg
       
     
STM_LOFiLuxe_2017_5054_FINAL_.jpg
       
     
STM_LOFiLuxe_2017_4987_FINAL_.jpg
       
     
670 CHAPEL - Rebranding Styled Shoot
       
     
0L3A3945_FINAL_CORN_ SNICKERS.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2597_FINAL_Buger_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_1589_PROCESSED_NAILPOLISH_.jpg
       
     
0L3A3884_FINAL_EGGS_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2057_FINAL_SPONGE&GLOVE_.jpg
       
     
0L3A3953__FINAL_SUSHI_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2710_FINAL_PIZZA.jpg
       
     
0L3A4634_670_CHAPEL_BRANDING_FINAL_IRON_ 1.jpg
       
     
0L3A4772__FINAL_dumbells_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2812_FINAL_CHEESE_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_1416__FINAL_SUSHI_.jpg
       
     
Perth Fashion Festival Campaign 2017
       
     
TPFF_2017_CAMPAIGN_SHOOT_7386_FINAL_1AB.jpg
       
     
TPFF_STM_TRAINSTATION__L3A5853_FINAL_.jpg
       
     
SHANNON NOLL - ALBUM ART + PROMO
       
     
SHANNON NOLL_CARD 247_final_ 2.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-00611s ml.jpg
       
     
HONEY BIRDETTE "VEGAS OR BUST" CAMPAIGN : LAS VEGAS 2016
       
     
0L3A5068_HB_VEGAS_CHRISTINA_FINAL_web sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-00621 sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-00620 sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0069s ml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0065.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0066.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0062.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0063.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0061 sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0068sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0067.jpg
       
     
REIGN CARTEL - 2107 LAUNCH CAMPAIGN
       
     
PPR002_005_928__REIGN_CARTEL_CAMPAIGN_5_FINAL_-1-vers-1-web.jpg
       
     
PPR002_004_627__REIGN_CARTEL_CAMPAIGN_4_FINAL_vers-2-web.jpg
       
     
PPR002_002_156__REIGN_CARTEL_CAMPAIGN_3_FINAL_vers-2-web.jpg
       
     
PPR002_LB018_1917__REIGN_CARTEL_CAMPAIGN_1_FINAL_vers-1-web.jpg
       
     
0L3A7328__FINAL_2016_YELLOW_web.jpg
       
     
Penny-Lane0354_MINT_FINAL_16x20in-print.jpg
       
     
0L3A0019_PEACH_FINAL_web.jpg
       
     
0L3A0455_EMERALD_FINAL_A-web.jpg
       
     
Editorial for LAUD Magazine
       
     
Still Life PhotoArt Series
       
     
Personal Work - Still Life Art Series
       
     
CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_005-web.jpg
       
     
CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_004-web.jpg
       
     
CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_003-web.jpg
       
     
CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_002web.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_005.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_007.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_009.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_016.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_015.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_019.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_020.jpg
       
     
DITA VON TEESE LINGERIE
       
     
Dita_Von_Teese_Melbourne_Stefania_002.jpg
       
     
 Rory Calasse & Darren Summors Portrait  AVEDA Team -  Australia   Robertson-Kirkwood Salon
       
     
Marino & Co6271_final_bw.jpg
       
     
NELL_BAM_APR18__L3A7364_FINAL_.jpg
       
     
ARTIST PROMO - E^ST @ WARNER MUSIC
       
     
MERINO + Co. Masterbrand Campagin 2018
       
     
MERINO + Co. Masterbrand Campagin 2018

Shot on Location Near Kyneton, Vic.

With Honey Communications Art Directions

+ Effie & Co. PR

Stylist : Bec Cole Hair+MUA: Darren Cartledge

Marino & Co4579_MERINO&CO_MASTERBRAND_FINAL_1 web.jpg
       
     
Marino & Co5663_MERINO&CO_MASTERBRAND_FINAL_1 web.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL__L3A3367_ web bw.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_Marino & Co4086_web.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_026A0082_ web.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_Marino & Co5235_ WEB.jpg
       
     
MERINO&Co_MASTERBRAND_SHOOT_FINAL_Marino & Co4639_ web.jpg
       
     
Marino & Co6271_final_bw.jpg
       
     
Byron Arts Magazine
       
     
Byron Arts Magazine

Cover and portrait story of Sydney Artist Nell,

shot in her studio @ Carriageworks, Eveleigh. June 2018

NELL_BAM_APR18__L3A7132_FINAL_.jpg
       
     
NELL_BAM_APR18__L3A7283_FINAL_.jpg
       
     
NELL_BAM_APR18__L3A7364_FINAL_.jpg
       
     
LoFi - Luxe
       
     
LoFi - Luxe

Editorial for STM Magazine

(Sunday Glossy, WA)

Styled: Teagan Sewell. Model: Kristee @ Chadwick

Makeup: Hendra Widaja. Hair: Scott @ Head Studio

STM02JUL17MAN1STA018_1.jpg
       
     
STM_LOFiLuxe_2017_5422_LO-FI LUXE_.jpg
       
     
STM_LOFiLuxe_2017_7020_FINAL_aB.jpg
       
     
STM_LOFiLuxe_2017_7303_FINAL_ 1a.jpg
       
     
STM_LOFiLuxe_2017_7370_LO-FI LUXE_.jpg
       
     
STM_LOFiLuxe_2017_6319_FINAL_a.jpg
       
     
STM_LOFiLuxe_2017_6966_FINAL_a.jpg
       
     
STM_LOFiLuxe_2017_5595_LO-FI LUXE_a.jpg
       
     
STM_LOFiLuxe_2017_6836_LO-FI LUXE_.jpg
       
     
STM_LOFiLuxe_2017_5054_FINAL_.jpg
       
     
STM_LOFiLuxe_2017_4987_FINAL_.jpg
       
     
670 CHAPEL - Rebranding Styled Shoot
       
     
670 CHAPEL - Rebranding Styled Shoot

Rebranding imagery created by Brandworks + Penny for the 670 Chapel Centre in South Yarra.

Styled and Photographed by Penny.

Art Direction Brief by Olivia Chen @ Brandworks ( Now studio Chen Chen) + Ashley Ng .

0L3A3945_FINAL_CORN_ SNICKERS.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2597_FINAL_Buger_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_1589_PROCESSED_NAILPOLISH_.jpg
       
     
0L3A3884_FINAL_EGGS_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2057_FINAL_SPONGE&GLOVE_.jpg
       
     
0L3A3953__FINAL_SUSHI_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2710_FINAL_PIZZA.jpg
       
     
0L3A4634_670_CHAPEL_BRANDING_FINAL_IRON_ 1.jpg
       
     
0L3A4772__FINAL_dumbells_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_2812_FINAL_CHEESE_.jpg
       
     
670_CHAPEL_BRANDING_SHOOT_2017_1416__FINAL_SUSHI_.jpg
       
     
Perth Fashion Festival Campaign 2017
       
     
Perth Fashion Festival Campaign 2017
TPFF_2017_CAMPAIGN_SHOOT_7386_FINAL_1AB.jpg
       
     
TPFF_STM_TRAINSTATION__L3A5853_FINAL_.jpg
       
     
SHANNON NOLL - ALBUM ART + PROMO
       
     
SHANNON NOLL - ALBUM ART + PROMO

2017 Album Art shoot

SHANNON NOLL_CARD 247_final_ 2.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-00611s ml.jpg
       
     
HONEY BIRDETTE "VEGAS OR BUST" CAMPAIGN : LAS VEGAS 2016
       
     
HONEY BIRDETTE "VEGAS OR BUST" CAMPAIGN : LAS VEGAS 2016

Campaign shoot for Honey Birdette Lingerie, shot in location in Las Vegas & Valley of Fire 2016. worked on both the production of the shoot and of course shot & retouched the whole campaign . 

0L3A5068_HB_VEGAS_CHRISTINA_FINAL_web sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-00621 sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-00620 sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0069s ml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0065.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0066.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0062.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0063.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0061 sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0068sml.jpg
       
     
PENNY-LANE-LOOKBOOKS.pdf-0067.jpg
       
     
REIGN CARTEL - 2107 LAUNCH CAMPAIGN
       
     
REIGN CARTEL - 2107 LAUNCH CAMPAIGN

Reign Cartel label - Campaign Shoot for label launch 2017 - shot at Studio 120 in Melbourne, with Style Counsel PR. 

PPR002_005_928__REIGN_CARTEL_CAMPAIGN_5_FINAL_-1-vers-1-web.jpg
       
     
PPR002_004_627__REIGN_CARTEL_CAMPAIGN_4_FINAL_vers-2-web.jpg
       
     
PPR002_002_156__REIGN_CARTEL_CAMPAIGN_3_FINAL_vers-2-web.jpg
       
     
PPR002_LB018_1917__REIGN_CARTEL_CAMPAIGN_1_FINAL_vers-1-web.jpg
       
     
0L3A7328__FINAL_2016_YELLOW_web.jpg
       
     
Penny-Lane0354_MINT_FINAL_16x20in-print.jpg
       
     
0L3A0019_PEACH_FINAL_web.jpg
       
     
0L3A0455_EMERALD_FINAL_A-web.jpg
       
     
Editorial for LAUD Magazine
       
     
Editorial for LAUD Magazine

Hair & Beauty story Published in Laud Magazine

Mane Features, June 2016

Still Life PhotoArt Series
       
     
Still Life PhotoArt Series

New series of photo artwork/still life images Limited edition works, up now live on my website's printshop! :) . 

http://www.pennylanephotography.com.au/opshop-still-life-prints/


All the works were created using exclusively opshop/charity store found objects and re-worked with plants & florals.

Producing a range of high-quality limited edition canvas prints , that can be prints alone or framed in a Victorian Ash Float Frame, limited edition of 25 hand signed & numbered copies. % of profits to be donated back to charity so it makes a full circle Project.

All styling , creative direction and photography was done by me in my studio in Melbourne.

Personal Work - Still Life Art Series
       
     
Personal Work - Still Life Art Series

Styled by me, using sourced objects exclusively from op-shops ... ( and florals & plants) ... To create a series of limited edition framed art prints.

(Online store in page "print shop")

CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_005-web.jpg
       
     
CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_004-web.jpg
       
     
CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_003-web.jpg
       
     
CHANDRA_BEAUTY_BY_PENNY_LANE_FINAL_002web.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_005.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_007.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_009.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_016.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_015.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_019.jpg
       
     
Dita_Von_Teese_Melbourne_Stefania_020.jpg
       
     
DITA VON TEESE LINGERIE
       
     
DITA VON TEESE LINGERIE

Shoot for Dita Vin Teese Lingerie with Stefania Ferrario

May 2016

Dita_Von_Teese_Melbourne_Stefania_002.jpg
       
     
 Rory Calasse & Darren Summors Portrait  AVEDA Team -  Australia   Robertson-Kirkwood Salon
       
     

Rory Calasse & Darren Summors Portrait

AVEDA Team -  Australia

Robertson-Kirkwood Salon

Marino & Co6271_final_bw.jpg
       
     
NELL_BAM_APR18__L3A7364_FINAL_.jpg
       
     
ARTIST PROMO - E^ST @ WARNER MUSIC
       
     
ARTIST PROMO - E^ST @ WARNER MUSIC

JUNE 2016 ALBUM ART PHOTOSHOOT